Tuesday, June 19, 2012
Hi guys,
Just thought I’d let you in on a very interesting statistic..
I had a question this morning from one of our members asking if LeadSkimmer members ever upgrade to GlobalNPN through their backoffice. So I did a little bit of research on what the latest conversion ratios were.
I have everything programmed in Leadskimmer and GobalNPN to ensure that we can tell where our signups are coming from.
What I looked for was the percentage of Leadskimmer members that joined GlobalNPN through their LeadSkimmer backoffice, and then upgraded to GlobalNPN (at the Director level).
What I found was that we have a conversion ratio of a whopping 16%!
What that means is that 16% of everyone that joined NPN through their sponsor’s LeadSkimmer backoffice upgraded to Director in NPN! Nice!
So, what we have here, folks, is a very efficient sales funnel.
LeadSkimmer itself has 3 ways to earn money:
1. LeadSkimmer Premium Upgrade commissions
2. Sales from Entry Ads
3. Your own followup to your Leadskimmer leads.
..And throw GlobalNPN into the mix and you have…
• your upfront one-time commissions PLUS..
• your back end recurring income stream… all built in.
Remember that your leadskimmer leads get added to YOUR contact list, so if you have anything else to market to them, that’s more money for you.
In a nutshell, this works. Nothing I have ever done has converted traffic into leads better than the Leadskimmer capture page. Nothing.
BUT you have to DO it.
Here are some of my own stats that I’ve tested through:
• LeadSkimmer free leads to LeadSkimmer Premium or GlobalNPN Upgrade: 13%
• GlobalNPN free join (from Leadskimmer backoffice), to GlobalNPN Director upgrade: 21%
For those of you that don’t know much about conversion rates. Those are good
If your own conversion rates aren’t as good, it’s simply the result of the quality of the traffic you’re throwing at it.
Here are a couple points to remember when promoting LeadSkimmer:
1. If your traffic isn’t converting into leads, you need to find a different (better) traffic source. If this is the case, DON’T keep pounding it with the same non-converting traffic, move on..
2. If your leads aren’t upgrading (or doing anything), the problem could be with your followup, but if this is the case it’s usually your lead source (see item #1). “Garbage in, garbage out.”
So get out there and start promoting your LeadSkimmer affiliate link. Just do it. It works.
- Geoff Stephen
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